by Rusty Shelton | Apr 1, 2025 | Fun
Zilker Media turns 8 years old today. It was a second chance, a shot-in-the-arm and a true, unexpected blessing all rolled into one when we launched the agency on April 1, 2017. At 8, Zilker Media is two years older than Shelton Interactive was when it was acquired by...
by Rusty Shelton | Jan 8, 2025 | Entrepreneurship, Fun, Personal
I have been thinking a lot lately about the power of momentum. This week I closed all 3 rings on my Apple Watch for the 739th day in a row. Lunatic stuff. I started this journey on New Year’s Eve of 2022 after buying an Apple Watch for the first time. I had just...
by Rusty Shelton | May 25, 2021 | Entrepreneurship, Fun, Platform
A few weeks back I played in the Westlake Chamber of Commerce Golf Tournament here in Austin, TX (unfortunately not the Masters, as pictured above). Thankfully for me, this post isn’t about the way I played, it’s about a great reminder I received on lead generation....
by Rusty Shelton | Dec 24, 2018 | Fun, Personal
The holiday season serves as a wonderful time of faith, fun and family but it can also be a great time to step back and reflect. For me, that process always starts with tough questions. How am I doing? Am I serving and leading my family at the level they deserve? Am I...
by Rusty Shelton | Jan 12, 2016 | Entrepreneurship, Fun, Personal
Have you finished your 2016 goals yet? Of course you have. I’m sure they’re already laminated and on the wall. Or, maybe more likely, they’re on your smartphone in some kind of cool app I should be using. Good for you. I just finished mine today and thought I’d begin...
by Rusty Shelton | Dec 21, 2015 | Fun
The trip to Dallas was a quick one. We’d had the date circled on our calendars for weeks – ever since our client, Jon Acuff, set up a book signing at the flagship location for Half Price Books. We did tour media surrounding the event but, because it was only 3 hours...
