The challenge facing us all is this: how do we stand out and stay relevant in the mostly disruptive and massively distracting world of micromedia? Mastering the New Media Landscape gives you the answers.
Anyone wanting to get a message out into the world will benefit enormously from reading Barbara and Rusty’s book. Fast-moving and engaging, it provides tons of insight into what’s happening today in publicity and marketing and how to take best advantage of all...
Two of the best media minds today have created a simple, elegant model for the new micromedia world. Beyond concept, Barbara and Rusty show us how to utilize tested strategies for building and strengthening our own media platforms rather than depending on the elusive...
This book is a vitamin-packed feast for anyone who’s serious about building a brand or promoting a cause. You want to be discoverable? This book shows you how. You want to create an army of engaged followers? This is your guide. You want to get maximum impact from...
The world of media is constantly changing and Rusty and Barbara are on the forefront of it all. This book will help you stay relevant and knowledgeable about the future. It may help you stay in business.
How to create the magnetic pull that builds your business! Put this book on TOP of your business reading list to learn how to show up humanly and authentically as the value-added thought leader. The way you communicate in the media world today is part of what compels...
The emergence of Micromedia has changed the game for anyone promoting their company, products or brand. With this brilliant new book, Barbara Cave Henricks and Rusty Shelton expertly explain how to navigate the new media rules and grow your audience from the ground...
