Thanks for visiting my blog! In addition to sharing real-time thoughts on the entrepreneurial journey, my goal with this blog is to help you master the new media landscape, grow your platform and have a little fun along the way.
Today’s the big day! I am so excited to announce that our new book, Mastering the New Media Landscape: Embrace the Micromedia Mindset (Berrett-Koehler Publishers), releases today. It’s available wherever good books are sold (Amazon, B&N, BookPeople, Indiebound, Target, 800-CEO-READ) and my co-author and good friend Barbara Cave Henricks and I would be forever grateful […] Read Full Post
In early January I got a very thoughtful letter from one of my favorite young bucks in Austin, Wes Fang, who recently decided to make 2016 a year focused on thanksgiving and vulnerability in his life. His expression of gratitude not only humbled me, but it also got me thinking about the power of expressing […] Read Full Post
Have you finished your 2016 goals yet? Of course you have. I’m sure they’re already laminated and on the wall. Or, maybe more likely, they’re on your smartphone in some kind of cool app I should be using. Good for you. I just finished mine today and thought I’d begin an adventure in goal-setting accountability […] Read Full Post
I have been thinking a lot about change lately. I think a lot of us consider change this time of year because not only are the seasons changing but we’re changing into a new year as well. If I’m being totally honest, I’m not good with change and, as a result, I don’t change things […] Read Full Post
The trip to Dallas was a quick one. We’d had the date circled on our calendars for weeks – ever since our client, Jon Acuff, set up a book signing at the flagship location for Half Price Books. We did tour media surrounding the event but, because it was only 3 hours from our home […] Read Full Post
Not all social media channels are created equal. This is particularly true for authors looking to grow an audience for their message. You see, social media channels exist on a spectrum. On one side of the spectrum sit relationship-sustaining channels, like Facebook, where we spend our time staying connected with people, celebrities and brands that […] Read Full Post
In today’s media environment, your brand is what Google says it is. This is a line I use often to remind people the first impression most people will have of your brand won’t be made in person or even over the phone – it will happen on page one of Google. Do you know what […] Read Full Post