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Thanks for visiting my blog! In addition to sharing real-time thoughts on the entrepreneurial journey, my goal with this blog is to help you master the new media landscape, grow your platform and have a little fun along the way.

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Fairmont Copley

5 Ways to Get the Most Out of the 2017 Harvard Writers Conference

Welcome to the 2017 Harvard Medical School Writing, Publishing and Social Media for Healthcare Professionals Conference – we are so excited you are here. This is my 13th(!) year speaking at this event, which is directed by Associate Professor and the Associate Chair for Strategic Initiatives at Harvard Medical School in the Department of Physical […] Read Full Post

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Is Your Website a Dead End? Here Are 4 Ways to Find Out

I always enjoy the opportunity to do media training with our clients (we call them Members). Our focus is typically on trying to simulate the toughest interview they will have in their career in the hope that every interview from that point forward will be that much easier. Outside of showing how to handle a […] Read Full Post

ZAPORIZHZHYA, UKRAINE - NOVEMBER 21, 2014: Young Woman Using Google Web Search on her Smart Phone.

How Discoverable Are You?

Have you ever thought about how much of the first impression others have of you is formed without any of your direct interaction? The answer might surprise you. In today’s media environment the first place most people will interact with you and your brand won’t be in person or even over the phone – it […] Read Full Post

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The New Way to Get Noticed

Today’s the big day! I am so excited to announce that our new book, Mastering the New Media Landscape: Embrace the Micromedia Mindset (Berrett-Koehler Publishers), releases today. It’s available wherever good books are sold (Amazon, B&N, BookPeople, Indiebound, Target, 800-CEO-READ) and my co-author and good friend Barbara Cave Henricks and I would be forever grateful […] Read Full Post

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The Ripple Effect of Expressing Gratitude

In early January I got a very thoughtful letter from one of my favorite young bucks in Austin, Wes Fang, who recently decided to make 2016 a year focused on thanksgiving and vulnerability in his life. His expression of gratitude not only humbled me, but it also got me thinking about the power of expressing […] Read Full Post

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How I Set Yearly Goals (And a Look at My 2016 Goal Set)

Have you finished your 2016 goals yet? Of course you have. I’m sure they’re already laminated and on the wall. Or, maybe more likely, they’re on your smartphone in some kind of cool app I should be using. Good for you. I just finished mine today and thought I’d begin an adventure in goal-setting accountability […] Read Full Post